
In this cute short film I wanted to share how I'm making amends with the inner critic in myself. Most of our behaviour comes from a place to protect us from something, and this persistent inner critic is trying to save us from rejection and shame... But we can't let it stop us from trying and doing our craft. We can't let the Crocodile eat everything.

I chose this design not only because I like cute, but also to represent when we get to meet and start to struggle with our own Crocodile. I wanted to get this duality of a children's book look with the feeling of hopelessness against pressure and rejection. But with a happy ending of evolving and making friends with our inner critic self.
Here you can find the exploration drawings for the design and the boards
If you want to see more behind the scenes you can check the Short Film Highlights on my Instagram @juarruda.art












